Job Description
Key Requirement for the Position Sales Job Description Purpose To lead the growth of bank's business at the branch level through business development, smooth flow of banking operations and transactions, revenue generation, profit maximization, cost management and customer acquisition and retention. Overall Branch Management 1. Ensure overall branch profitability and performance against defined financial metrics in the branch scorecard. 2. Ensure proper distribution of functional responsibilities with clear allocation of authority to Branch Operations Executive, Officers and Teller staff keeping in view their abilities, performance and past experience, workload etc. 3. Manage Public Relations & liaison with authorities for day-to-day branch working and reporting. 4. Oversee maintenance of overall branch ambience as per Head Office/ Zonal Office guidelines 5. Ensure that Suryoday Bank's policies, guidelines as well as systems & procedures are followed at the Branch. 6. Monitor, control & minimize all types of expenses in the Branch such as telephone, consumption of stationery, computer consumables, electricity and other overheads without sacrificing quality. Business Development 7. Develop and lead sales, marketing, and business development plan for branch. 8. Ensure implementation of growth strategies to generate sales across core banking products including loans, current and savings accounts, term deposits and third-party products. 9. Develop the business prospects in the branch vicinity by scouting for avenues to expand advances portfolio qualitatively & quantitatively. 10. Develop strategies for growth for the Branch including customer relationship measures, campaigns and local advertising at Suryoday. 11. Build and leverage networks both externally (with customers , potential customers, banking professionals, subject matter experts etc.) and internally (with Bank personnel across departments and zones). 12. Liaison with local authorities, government departments,