Job Description
Mentor and coach direct reports, guiding them on their professional journey. In addition to your own, you’ll help them manage a portfolio of clients, executing campaigns and coordinating with colleagues across marketing disciplines to drive collective success. What You'll Do Strategize, develop, and simultaneously maintain multiple digital advertising campaigns for a portfolio of medium-to-enterprise sized businesses. Monitor the effectiveness of campaigns as they relate to client goals, conversions, and events. Update clients regularly as to the status of their digital initiatives. Prepare client deliverables from project kickoff documents to rolling reporting. Advise clients on how to best accomplish their business goals through digital advertising. Onboard, coach, and supervise junior reports as they develop the above competencies. Serve as a technical resource to other departments, committees, and your peers. Conceptualize, vocalize, and implement departmental process improvements. Assist with candidate interviews and the departmental hiring process. What You'll Bring A minimum of 5-7 years managing paid advertising programs. Previous people management and/or team leadership experience. Thorough understanding of various paid social advertising tool sets such as Meta and LinkedIn. Proficiency in Google Sheets, Google Slides, and Google Docs. Deep understanding of analytics tools such as Google Analytics, Hubspot Analytics, or similar. Familiarity with WordPress or a similar CMS. Understanding of landing page best practices and optimization techniques. Experience with project management tools such as ClickUp, Asana, or Monday.com . Experience with pixeling and conversion tracking via Google Tag Manager or other means. Experience with reporting tools such as Google Data Studio, NinjaCat, TapClicks, or similar. Excellent written and verbal communication and presentation skills. Exceptional time management and organization skills. Ability to work both independently a
