Job Description
We at Acxelsus are on a mission to showcase exceptional Filipino talent globally. Beyond educational credentials and professional experience, we highly prioritize passion, dedication, loyalty, and a proactive attitude towards personal growth. Our foundation is built upon a set of core values - R.I.G.H.T. - representing Reliability, Integrity, Goal-Oriented mindset, Happiness, and Teamwork. These values define our identity and guide our approach to achieving success. If you are passionate about advancing your career, forging genuine connections, and becoming part of a team committed to your success, join us! Job Overview The Google Ads Specialist is responsible for independently managing Google Ads campaigns across multiple formats and accounts. This role requires a working knowledge of paid search strategy, bid and budget management, and performance reporting, with the ability to deliver results with minimal supervision. Key Responsibilities Campaign Management: Plan, set up, and manage paid search campaigns end-to-end across relevant ad formats; define audience and targeting strategies aligned to client objectives and budget. Keyword & Audience Strategy: Conduct keyword research and audience analysis; build and refine targeting approaches to improve campaign efficiency and reduce wasted spend. Bid & Budget Optimisation: Manage bids and budgets across active accounts; identify and act on opportunities to improve return on ad spend and cost-per-acquisition performance. Testing & Optimisation: Run structured tests on ad creative, copy, and audience segments; implement findings to continuously improve conversion rates and overall campaign performance. Analytics & Reporting: Monitor campaign performance, ensure tracking is functioning correctly, and produce regular performance reports with clear insights and recommendations for clients and stakeholders. Qualifications Education: Diploma or Degree in Marketing, Digital Marketing, or a related field. Google Ads certificat
