Job Description
Senior Paid Social Specialist Function: Paid Social | Meta & TikTok Advertising | Performance Marketing Reports to: Growth Strategist Core Responsibility: Deliver profitable growth for DTC brands through best-in-class paid social campaign execution, optimisation, and performance analysis across Meta and TikTok. KPIs: ROAS, CAC, MER, Spend Efficiency, Client Retention Salary: £40,000 – £55,000 DOE Location: Remote-first (UK-based), with optional access to our London office (The Roundhouse, Camden) We’re building something different at Launch With Us. At Launch With Us, we help ambitious e-commerce brands scale from £2M to £7M+ through high-performance paid social and creative-led growth strategies. We’re not interested in vanity metrics or bloated agency processes. We focus on outcomes that genuinely move the needle: profitable customer acquisition, stronger retention, and scalable growth. We manage over £10M in annual paid media spend across Meta and TikTok for brands including Lucky Saint, Fem Fuelz, Butter & Crust, Four Five, and Aromatherapy Associates. Our success comes from combining sharp media buying with creative that converts. As part of one of the UK’s leading independent agency groups, we move fast, think commercially, and give talented people genuine ownership over the accounts they run. We’re also deeply AI-forward in how we operate - constantly improving workflows, reporting, creative testing, and decision-making through emerging technology. This is a place for ambitious operators who want autonomy, accountability, and the opportunity to make a real impact. The Role As a Senior Paid Social Specialist at Launch With Us, you’ll be responsible for managing and optimising paid social campaigns across a portfolio of high-growth DTC e-commerce brands. You’ll work closely with Growth Strategists and Creative teams to execute campaigns that drive measurable commercial results. Your focus will be on campaign performance, scaling, testing, optimisation, and plat