Job Description
Company Description W&L Asia Sdn Bhd is a Malaysian company with a global presence, specializing in healthcare infection control and consumer wellness since 1993. Through its flagship brands MEDICOS, known for high-quality medical-grade protective equipment, and e'lioe, a natural skin health brand focused on dry, sensitive skin, W&L Asia strives to safeguard health and nurture well-being. The company is guided by a commitment to quality, innovation, and community, delivering reliable and performance-driven products. With a vision to serve communities and enhance lives, W&L Asia values agility, innovation, and collaboration in building impactful solutions for modern living. Role Overview Senior Brand Executive 2 Positions Opening We are looking for a proactive and commercially minded Senior Brand Executive to support brand growth, product launches, marketing execution, and new product development initiatives for MEDICOS and e'lioe. This role will work closely with the Brand Manager / Business Manager to manage day-to-day brand activities, support marketing campaigns, monitor market and competitor trends, and assist in developing new product opportunities across healthcare, personal care, medical disposable devices, and consumer skin health categories. The ideal candidate is organized, curious, detail-oriented, and commercially aware, with a strong interest in brand building, product marketing, and new product development. Key Responsibilities 1. Brand & Marketing Support Support the planning and execution of brand campaigns, product launches, trade activities, and marketing initiatives. Assist in preparing campaign briefs, product information, sales materials, presentation decks, and brand communication materials. Coordinate with internal teams and external partners such as design, digital, sales, regulatory, suppliers, and agencies. Ensure brand materials are accurate, consistent, and aligned with brand positioning. 2. New Product Development Support Support the Bra
