Job Description
Summary As our National Account Manager for Amazon , you will own the full Amazon business across our smart‑home portfolio and GE‑branded lighting lines. You’ll be responsible for accelerating growth, strengthening our digital shelf, and ensuring our products lead the category in visibility, conversion, and customer experience. This role blends strategic account leadership with hands‑on execution in one of the most competitive retail environments. Key Responsibilities Account Ownership & Strategy Lead the Amazon business (1P, 3P, and direct fulfillment) with full P&L responsibility. Build annual and quarterly business plans aligned with GE Lighting’s innovation roadmap, category trends, and Amazon’s growth levers. Develop strong relationships with Amazon Vendor Managers, Amazon Ads POC and agency partners. Sales & Financial Management Deliver revenue, margin, and contribution goals through disciplined pricing, promotional planning, and trade spend management. Manage operational health: chargebacks, shortages, OTIF, fill rate, and inventory forecasting to ensure consistent availability. Optimize COOP, MDF, and advertising investments to maximize profitability and category share. Digital Shelf & Brand Experience Ensure best‑in‑class product detail pages by working cross-functionally with Marketing and Creative teams. Oversee catalog integrity, ASIN creation, variation structure, and suppression resolution. Advertising & Growth Acceleration Build and manage Amazon Advertising strategies (Sponsored Products, Sponsored Brands, DSP) to drive efficient growth and protect brand positioning. Partner cross-functionally to align campaigns with new product launches and brand initiatives. Analytics & Insights Use Amazon Retail Analytics, Brand Analytics, and internal dashboards to identify trends, risks, and opportunities across lighting and smart‑home categories. Conduct weekly and monthly business reviews with internal stakeholders and Amazon teams. Translate insights into act