Job Description
Job Description About Abbott Abbott is a global healthcare leader, creating breakthrough science to improve people's health. We're always looking towards the future, anticipating changes in medical science and technology. Working at Abbott At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your True self and live a full life. You will have access to: u00B7Career development with an international company where you can grow the career you dream of . u00B7A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune. u00B7A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists. Regional Omnichannel Marketing Manager, EMEA This position works out of our UAE location in the Abbott Rapid Diagnostics u2013 Infectious Diseases. About Abbott Rapid Diagnostics Division We are the world leader in Rapid Diagnostics at the point of care. Working with us, you'll tackle a wide array of problems including some of the world's greatest healthcare challenges, while experiencing a myriad of cultures, geographies, and technologies. The Omnichannel Marketing Manager, EMEA is responsible for defining and driving the regional digital and omnichannel customer engagement strategy for the Rapid Diagnostics Infectious Disease portfolios, with a primary focus on Respiratory and HIV. This role partners closely with regional and country marketing teams to translate strategy into marketu2011ready, compliant, and scalable execution, enabling consistent, effective, and datau2011driven customer engagement across the EMEA region. A critical component of the role is leading the evolution from 1:1 closedu2011loop marketing initiatives to a fully orchestrated omnichannel engagement model, including customer persona development, journey design, targeting strateg
