People Business Partner - LATAM Based

About Trafilea Trafilea is a Consumer Tech Platform for Transformative Brand Growth. We’re building the AI Growth Engine that powers the next generation of consumer brands. With over $1B+ in cumulative revenue, 12M+ customers, and 500+ talents across 19 countries, we combine technology, growth marketing, and operational excellence to scale purpose-driven, digitally native brands. We own and operate our own digitally native brands (not an agency), with presence in Walmart, Nordstrom, and Amazon, and a strong global D2C footprint. Why Trafilea We’re a tech-led eCommerce group scaling our own globally loved DTC brands, while helping ambitious talent grow just as fast. 🚀 We build and scale our own brands. 🦾 We invest in AI and automation like few others in eCom. 📈 We test fast, grow fast, and help you do the same. 🤝 Be part of a dynamic, diverse, and talented global team. 🌍 100% Remote, USD competitive salary, paid time off, and more. Key Responsibilities This role is not about “HR administration.” It’s about building high-performing teams and driving transformation in a global, tech-driven environment. You’ll be the go-to expert for your business area, guiding leaders on how to attract, grow, and retain world-class talent while ensuring our people experience scales with our business ambition. Own the full employee lifecycle: from diagnosing hiring needs and building scorecards to onboarding, development, and retention. Partner with leaders: act as a trusted advisor, ensuring that every people decision supports business objectives and performance outcomes. Collaborate with Talent Acquisition and Total Rewards to align hiring priorities, budgets, and organizational capacity each quarter. Guarantee excellence and clarity in hiring processes — every role backed by a defined scorecard, level, and job description. Lead onboarding experiences that integrate new hires seamlessly into the business and culture. Implement and oversee performance management processes , includ