Marketing Manager, Events

About us At Sierra, we’re creating a platform to help businesses build better, more human customer experiences with AI. We are primarily an in-person company based in San Francisco, with growing offices in Atlanta, New York, London, Paris, Madrid, Munich, Singapore, Japan, and Sydney. We are guided by a set of values that are at the core of our actions and define our culture: Trust, Customer Obsession, Craftsmanship, Intensity, and Family. These values are the foundation of our work, and we are committed to upholding them in everything we do. Our co-founders are Bret Taylor and Clay Bavor . Bret currently serves as Board Chair of OpenAI. Previously, he was co-CEO of Salesforce (which had acquired the company he founded, Quip) and CTO of Facebook. Bret was also one of Google's earliest product managers and co-creator of Google Maps. Before founding Sierra, Clay spent 18 years at Google, where he most recently led Google Labs. Earlier, he started and led Google’s AR/VR effort, Project Starline, and Google Lens. Before that, Clay led the product and design teams for Google Workspace. What You'll Do: Build Sierra’s APAC Presence. Join as the first marketing hire in APAC, helping establish Sierra’s presence in the region with events as the primary growth lever. You’ll bring a strong events and field marketing lens, while operating with a generalist mindset, connecting programs to regional pipeline and growth. At Sierra, events are the foundation of how we build relationships, earn trust, and drive growth - especially in new markets. Create a High-Impact Events Engine. Own the strategy and execution of Sierra's event portfolio across APAC. You’ll create memorable, high-touch moments that drive pipeline, deepen relationships, and establish Sierra as a category leader. Localize Global Strategy for Regional Growth. Partner with global marketing to adapt and execute programs that resonate with APAC enterprise audiences. Work closely with Sales to identify key accounts, target